How The Campaign Works
One list. Four mail touches. A team ready to follow up
We build a targeted seller mail campaign around the properties you want to buy. While the postcards go out, your team works the same list in LeadVault.
See how targeting, mail, and team follow-up work together.
Why Most Mail Campaigns Stall
Sending the mail is only part of the job.
A list gets pulled. A postcard goes out. A few calls get made. Then the team moves on before the campaign has had a chance to build recognition.
REI Toolbox gives the list a plan. We coordinate the message and mail touches while your acquisitions team works those same properties throughout the campaign.
Mail gets you noticed. Follow-up creates the opportunity.
A simple process
From property criteria to
seller conversations.
We set up the audience, the message, and the mail schedule. Your team works the
opportunities that result.
01/ PLAN
Define the properties you want
We start with your market and buying criteria, then build a fresh list of 500 targeted properties for the campaign.
02/ CREATE
Build a message that stands out
Our team writes and designs four coordinated postcards. Each gives sellers a clear way to respond.
03/ LAUNCH
Mail and call the same list
The four mail touches go out over four weeks. We upload the property list to LeadVault so your team can call and follow up.
04/ REVIEW
See what came back
Dedicated response pages, QR codes, and a tracking number help you see responses through those channels and review the campaign with us.
The campaign in motion
The message keeps showing up.
Your team keeps working the list.
Each monthly campaign focuses on a fresh group of 500 properties. Four coordinated
postcards reach that audience over four weeks while your acquisitions team calls and
follows up.
week 01
Introduce the offer
Postcard 1 arrives. Your team begins calling the list.
week 02
Reinforce the message
Postcard 2 goes out. Calls and follow-up continue.
week 03
Give another reason to respond
Postcard 3 goes out. Work conversations and callbacks.
week 04
Make a final campaign touch
Postcard 4 goes out. Continue follow-up and review responses.
Your team works the same list in LeadVault throughout the campaign →
clear roles
We run the campaign.
Your team works the
opportunites.
REI Toolbox handles
Targeting and monthly property list
Campaign strategy and messaging
Postcard writing and design
Printing and mailing coordination
Response page, QR and call tracking
Campaign review
Your team handles
Calling the property owners
Responding to seller inquiries
Setting appointments
Making offers and closing deals
Working leads in LeadVault
Sharing seller feedback
You stay focused on acquisitions. We keep the outreach moving.
connected to your workflow
When a seller
responds, your team
has a next step.
Each card can direct sellers to a dedicated response page or a campaign tracking number. Your team has the targeted list in LeadVault to manage outreach, follow-up, and the conversations that come back.
Dedicated campaign response page
Traceable QR code on each postcard
Campaign tracking phone number
Property list uploaded to LeadVault
Campaign review and response visibility
The campaign
A complete seller
mail campaign, built
around your market.
After an approximately 30-day setup period, we launch a fresh campaign each month: a new list of 500 targeted properties and four coordinated mail touches. Your team works that same list in LeadVault.
Monthly campaign billing begins when the first campaign launches.
REI Toolbox Seller Mail Campaign
$2,197/ Month
Plus $997 one-time setup fee at enrollment
Fresh list of 500 targeted properties each month
Four coordinated postcard touches over four weeks
In-house message and card design
LeadVault list upload for your team to call
Dedicated response page, QR and phone tracking
Campaign performance review
Common questions
What investors want to know.
When does my first mailing begin?
Your first 30 days are for setup and campaign preparation. Your monthly campaign begins when the first mailing launches.
Is this the same list every month?
No. We build a fresh list of 500 targeted properties each month based on your market and buying criteria.
Do you call the property owners for me?
Your team handles the calls. We upload the campaign list to LeadVault so they can work it while the four mail touches go out.
Can I see which sellers responded?
We provide a campaign landing page, QR codes, and a tracking number to help identify responses through those channels. Your team can review and follow up with those leads in LeadVault.
ready to plan your campaign
Let's find the right 500
properties to reach first.
Tell us your market and buying criteria. We’ll talk through the list, the mail
campaign, and how your team will work it.
